SaxonAir website and acquisition programme

Earlier work by Chris Wheeler on a new aviation website with online booking, organic search and a move from costly print advertising to lower-cost digital placements.

Agency
C. Misselwitz & C. Wheeler letsrocc GbR
Published
October 27, 2026
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SaxonAir needed better online visibility and a clearer route to bookings for private charter, oil-industry flights and helicopter experiences. Chris challenged the existing advertising costs, then the team built a new website with online booking, developed organic search and moved spend from print towards lower-cost online placements. The historical case study reports more private charter bookings, increased sales within three months and lower print advertising costs, but does not provide enough comparison data to quantify or attribute those changes.

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